![]() ![]() Nissan Rogue: 17,462, up 77 per centĪfter a few years of turmoil, Nissan is bouncing back thanks to the strength of the third iteration of its best-selling model, the Rogue. This advertisement has not loaded yet, but your article continues below. Yet in the second-quarter of 2021, 11.5 per cent of the vehicles sold in Canada were subcompact crossovers. That’s a segment that barely earned a mention a decade ago. In its subcompact segment, the Kona is Canada’s favourite by a wide margin. Undoubtedly defined as a simple hatchback in prior eras, the Hyundai Kona’s heavy cladding and all-wheel-drive variants (along with the market’s paradigm shift) cause the Kona to slot into the modern industry as a crossover. That record would surely fall in 2021 were it not for second-half inventory constraints that are likely to cause too much interference. Mazda Canada’s best CX-5 sales year was 2019, when 27,696 were sold. Over half of Mazda’s CX sales are produced by this CX-5. Mazda’s first-half growth propelled the brand to 4 per cent market share in 2021 primarily on the strength of its four crossovers. The latest Tucson, Hyundai’s fourth iteration, reported an 81-per cent uptick in the second-quarter of 2021 and joined a five-member SUV/crossover lineup that produced 27,644 sales in total, a 79-per cent year-over-year rise. If half a decade ago Hyundai appeared to be responding too slowly to the market’s clear SUV directions, it’s clear now that Hyundai caught wind of the trend. Combined, the Escape and closely related Bronco Sport collected 16,640 first-half sales, a noteworthy 63-per cent year-over-year improvement. On the other hand, the Escape is only one aspect of Ford’s effort in this segment. In a market that’s bouncing back rapidly, the Escape is losing market share. First, it’s disappointing: sure, the Escape is among Canada’s top sellers, but it’s far from the No.1 slot it consistently claimed prior to 2016. There are two ways to look at Ford’s performance with the latest Escape. In fact, the Crosstrek outsells Subaru’s next two best sellers (Forester and Outback) combined. Originally just an offshoot of the Impreza hatch, the Crosstrek is now Subaru’s best seller. Yet as the No.2 competitor in one of the fastest-growing segments of the market, the Crosstrek is quite obviously a major player. The Crosstrek trails its rival, the Hyundai Kona, by nearly 5,000 sales. Subaru Crosstrek: 10,872, up 114 per cent (The Highlander outsells the Camry by a 1.7-to-1 margin.) In this segment, Ford’s Explorer is the second choice with 8,358 sales in 2021’s first-half. The Highlander’s extraordinary resale value and quality execution make this an obvious choice for so many families in the way the Camry was once a default choice. Not only is the Toyota Highlander now Canada’s best-selling three-row utility vehicle, it’s Canada’s top-selling three-row vehicle, full stop. Toyota Highlander: 10,403, up 108 per cent ![]()
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